Thursday, August 26, 2010

CHRISTINA HENDRICKS FRONTS A SEXY NEW AD CAMPAIGN FOR LONDON FOG!

CHRISTINA Hendricks is one sexy lady!
And to prove it, the Mad Men star is fronting the London Fog fall 2010 ad campaign!
“London Fog is a classic brand, which I love. It also ties into Mad Men, we used London Fog in the show and this was a nice way to tie everything together,” the Emmy-nominated actress says of the outerwear label.

“The trench is such an iconic shape for men and women. It works for anyone — it worked in the 1960s and it works now.”

“Christina has a modern appeal but also harks back to a bygone era,” adds the brand’s chief marketing officer, Dari Marder.

Shot by Nino Muñoz, the elegant black-and-white ads feature Hendricks posing seductively in London Fog coats and accessories, and are set to debut in October fashion and lifestyle magazines as well as outdoor and online.

Hendricks recently revealed her favorite thing about starring in Mad Men.

“I adore the incredibly tight clothing,” the actress, who plays Sterling Cooper Draper Pryce office manager Joan Harris in the hit show, told Britain’s GQ magazine.

“My own wardrobe’s changed — I’ve streamlined a little bit and definitely learned from Joan’s sleekness and tailoring.”

“Joan’s a dream to play — she’s not always prancing around the office. There’s that side to it, which is really fun, but there’s nitty-gritty,” she added.

“She’s what makes the workplace so fun — in a workplace that can be so dark and so much tension, Joan gives some levity.

“And the wonderful thing is she still has these darker moments among the fabulous highs.

“I just keep praying for Joan to get her power back. To resolve her problems and rise to the top. To fight back!”

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